Flower Psychology: The Real Reasons We Love to Give and Receive Them

We love giving flowers. In every culture, in every country, and in every generation, we have always done so, as far back as scientists can trace. While ancient civilizations might not have been so concerned with anniversaries and holidays, they still began cultivating flower crops thousands of years ago. Some scientists have tried to argue that our present adoration for floral gifts is purely societal- we love them because we’re supposed to, but those who focus behavioural psychology have come to realize there’s something much more going on when flowers are present.

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